The Business Owner’s MBA curriculum was created by an entrepreneur, an executive, a banker, an academic and a coach, Deb Purvin. The entrepreneur started, managed, grew and sold two multi-million dollar businesses; the executive has been a top middle market banker for more than 20 years; the academic earned Dartmouth and Harvard degrees and teaches classes at SMU and for the Goldman Sachs 10,000 Small Business program; and the coach earned a professional coaching certificate from UTD. Deb is also the proud parent of five children and a decorated athlete - a member of the US Ski Team.
BOMBA began as a response to a need more than 20 years ago – and the need still exists today.
In the mid-1990’s, I purchased a ski and golf resort on the same ridge of the Green Mountains as the second largest ski resort in Vermont. This competitor served more than one million guests each year; my resort, less than 200,000. The Valley, a quintessential, Vermont township, was served by numerous Bed & Breakfasts, 5 star restaurants, a gorgeous lake, retail boutiques and craft shops, but the area guests seldom left the big resort’s property. The local small businesses struggled to survive – including mine.
After a very bad winter, with bankruptcy threatening, I spearheaded creating a cooperative marketing program and 42 small businesses started offering attractive “weekend getaways” for the family that were more affordable and appealing than the big resorts’. Our efforts were very successful – increasing the revenue of my golf course and ski area by 50% the first year and 100% by the third year.
However, while working with the other business owners, I realized that my business partners were not always making good business decisions – in fact, they didn’t seem to understand the financial impact of their decisions at all. I started holding group coaching sessions for the group, designed worksheets to address their challenges, and led discussions about best practices. Over time, my cooperative partners and I all successfully sold our businesses; most netted more than $1million. Additionally, I had developed an entire business curriculum – the basis of BOMBA!
For the past 20 years, I have continued to teach and refine the curriculum. Learning comes not only from completing the workbook exercises and thinking differently about your business, but from learning how others have solved the same problems. Not that their solutions will fit your business, but the accumulation and filtering of ideas will lead to the best decision for your business.
The Business Owners MBA helps business owners achieve more success, more quickly by avoiding learning through trial and error. We teach MBA principles that are immediately applicable to your business. The results continue to astonish me. We welcome you to join us and accelerate your success.
Founder and Instructor
Deb Purvin is an entrepreneur, an executive, and an adventurer. She is the founder of The Business Owner’s MBA (BOMBA) and has taught this program to hundreds of business owners over the past 20 years. She passionately believes that all business owners can be successful; they just need the right tools and knowledge – which she teaches in BOMBA.
Deb has successfully started, managed, grown, and sold two multi-million dollar businesses. Despite her Dartmouth and Harvard education, she quickly learned that she did not know everything she needed to know to run her companies profitably, to encourage her employees to perform at their best, and to juggle all the risks and requirements of a CEO — while raising a family. Deb made a lot of mistakes. The Business Owner’s MBA was born to help other entrepreneurs avoid these mistakes and to accelerate their learning curve, so they can be more profitable, more quickly. The results speak to BOMBA’s success.
When not managing her own companies, Deb has held many executive roles in the banking industry – working with entrepreneurs and business owners who recognize the value of having a banker who has “been there, done that.” Her banking experience includes companies with revenues from $10MM to $1B in many different industries.
Finally, Deb is an adventurer… she skied on the US Ski Team as a teenager – traveling to 6 of the 7 continents before she was 20. When she sold her first company, she and her family embarked on a 4.5 year sailing trip through Central and South America on a 45’ sloop. Now her adventures are more tame – she has 3 grandchildren that keep her busy.
In addition to the Business Owner’s MBA, Deb teaches several classes for the Goldman Sachs 10,000 Small Business program. She has taught entrepreneurship at both SMU and UNT. She has her coaching certificate from UTD and is currently working on her PhD.